My online personas are about to get combined
Published on February 1 2008
So, will it be YahMSN?
At any rate, I think this BBC columnist goes a bit far calling it a marriage. Metaphorically speaking, that is.
BBC NEWS | Business | Microsoft and Yahoos shotgun marriage If Yahoo agrees to the deal with Microsoft, it will be a shotgun marriage, but it will be Google holding the shotgun. If Yahoos management says "yes, I do", it will be an admission that its attempts to turn around the company have failed. Yahoo shareholders, in turn, will not be able to believe their luck. Microsoft was probably the only company with pockets deep enough to bail them out. For Microsoft, however, this is the deal that could break it. Making the offer is an admission that Microsoft's management has been scared by the success of Google.